Afterhours.
Our own night on the Wednesday of Dreamforce week, in a century-old brick basement off Union Square. MADDS headlined, with Salesforce Ben and Løst Saint in support.
It was also a test of our own product. The guest list ran in the Ohana Events app as a curated request list, and 402 people registered for it there.
Ohana Events is operated by Zapejo, Inc. It is independent, and is not affiliated with, sponsored by, or endorsed by Salesforce. Salesforce, Dreamforce, and Trailblazer are trademarks of their respective owners.
- Date
- Wed Sep 16
2026 - Venue
- Hawthorn
46 Geary St - Registered
- 402
in the app - Door
- Curated
guest list
One guest list, run in the app.
What we would tell any host to do, we did on our own night, with the same tools every host on Ohana Events gets.
Requests, not first come
Guests asked for a spot in the app and told us a little about themselves, and the list was reviewed there rather than filled in arrival order. 402 people ended up registered.
Every channel, one list
LinkedIn, Luma, email and a printed QR card all pointed back to the same request list in the app, so the door list was built in one place.
Running a night of your own?
Communities, user groups and sponsors list free on Ohana Events, around any conference on the circuit, with the same request list Afterhours ran on.